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Stay Ahead in the Game
Embark on a journey through the digital marketing landscape with me, where every article is a mosaic of insights and strategies, paving the way for your brand's success.


Meta reportedly expects to offer fully automated AI ads by 2026
Meta’s next-level artificial intelligence tools could create and target campaigns for marketers by next year, according to a Wall Street...

Sairam Muralidharan
Jun 43 min read
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Essential Skills for Modern Marketing Success
In today’s fast-paced digital landscape, the marketing world has evolved dramatically. With new technologies and methodologies emerging...

Sairam Muralidharan
Jun 24 min read
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Creating Engaging Content for Your Audience
In today’s digital world, the ability to create engaging content is crucial for anyone looking to connect with their audience. Engaging...

Sairam Muralidharan
May 263 min read
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How Technology Is Transforming Marketing Processes
Technology is reshaping the way organizations market their products and services. With the digital landscape continually evolving,...

Sairam Muralidharan
May 244 min read
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Beyond the Funnel: Limitations of the Classic Full-Funnel Model
The traditional AIDA Full Funnel marketing (Awareness→Interest→Desire→Action) assumes a neat, linear path from initial marketing contact...

Sairam Muralidharan
May 216 min read
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Your Definitive Guide to DV360: Mastering Programmatic Advertising
In the fast-paced world of digital marketing, having a strong grasp of essential tools is vital for success. One significant platform is...

Sairam Muralidharan
May 174 min read
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Coldplay India Tour | Tickets | Masterclass
The Marketing Genius Behind Coldplay's Sold-Out Mumbai Concert Coldplay India Tour | Tickets | Masterclass - Coldplay’s upcoming concert...

Sairam Muralidharan
Sep 25, 20245 min read
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The Quest of the Three Solutions: A Medieval Tale of Problem-Solving
Once Upon a Time in the Kingdom of Veridia In the ancient kingdom of Veridia, there lived a wise and beloved king named Alaric. His...

Sairam Muralidharan
Jul 25, 20244 min read
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The Power Trio: IQ, EQ, and SQ in Leadership and how to lead a team effectively:
In the realm of leadership, the ability to command, inspire, and navigate challenges effectively is paramount. While many may associate...

Sairam Muralidharan
Jun 23, 20243 min read
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