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Stay Ahead in the Game
Embark on a journey through the digital marketing landscape with me, where every article is a mosaic of insights and strategies, paving the way for your brand's success.


What to Look for in a Pricing Plan That Adapts to Your Needs
Finding the right pricing plan for your business can feel overwhelming. With many providers offering various models, it can be tricky to...
Sairam Muralidharan
Jul 284 min read


The Role of a Digital Marketing Consultant in Business Growth
In today’s fast-paced digital world, businesses face a unique set of challenges that require innovative marketing solutions. Digital...
Sairam Muralidharan
Jul 275 min read
July 21-27, 2025
Artificial Intelligence (AI) Top 5 Developments Apple iOS 26 Public Beta Launch (July 23, 2025) - Apple released the most ambitious...
Sairam Muralidharan
Jul 278 min read


Meta's Next-Level AI Tools: The Future of Advertising
Fully Automated Ads by Meta Meta’s next-level artificial intelligence tools could create and target campaigns for marketers by next year,...
Sairam Muralidharan
Jun 43 min read


Essential Skills for Modern Marketing Success
In today’s fast-paced digital landscape, the marketing world has evolved dramatically. With new technologies and methodologies emerging...
Sairam Muralidharan
Jun 24 min read


Creating Engaging Content for Your Audience
In today’s digital world, the ability to create engaging content is crucial for anyone looking to connect with their audience. Engaging...
Sairam Muralidharan
May 263 min read


How Technology Is Transforming Marketing Processes
Technology is reshaping the way organizations market their products and services. With the digital landscape continually evolving,...
Sairam Muralidharan
May 244 min read


Beyond the Funnel: Limitations of the Classic Full-Funnel Model
The traditional AIDA Full Funnel marketing (Awareness→Interest→Desire→Action) assumes a neat, linear path from initial marketing contact...
Sairam Muralidharan
May 216 min read


Your Definitive Guide to DV360: Mastering Programmatic Advertising
In the fast-paced world of digital marketing, having a strong grasp of essential tools is vital for success. One significant platform is...
Sairam Muralidharan
May 174 min read
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